Practice

Software Engineering

How the studio builds and ships software for clients — principles, services, in-flight work, and the cadences that keep us shipping.

Principles

  • We ship vertical slices end to end before we generalize.
  • We pair across pods so context never lives in one head.
  • We write the test first when the requirement is sharp; the spike first when it isn't.
  • We treat infrastructure as product — boring, observable, reversible.

Services

Greenfield Builds

Stand up a new product from architecture decisions through CI and the first production release.

Modernization

Lift legacy stacks onto current frameworks without a rewrite — slice by slice, behind feature flags.

Embedded Squads

Drop a senior pair into a client team for a fixed term to raise the floor on velocity and quality.

Architecture Reviews

Two-week reviews that produce a written diagnosis, a target state, and a sequenced plan to get there.

Cadences

  • 10am Mondays Engineering standup
  • 1st Wednesdays Architecture review
  • Fridays Demo & retro